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having fun in a car

Something woolly this way comes

Vibrant or neutral, chunky or superfine, our knitwear is exquisitely soft, supremely wearable and very, very (self-)giftable.

woman in jumper


It’s all smiles now but he hasn’t seen her 32-page Christmas wish list.

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‘Coat? What coat? The merriness of my knitwear is keeping me warm.’

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red dress


girl in scarf

anouk fair isle jumper

The best Christmas wrapping comes in Fair Isle, pompom and novelty-knit form.

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The scarf’s not just there to cover the gravy stain. It’s ridiculously cosy too.

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tree falling on woman

julianne cardigan

woman in a dressing gown


Bruised clementine or beautiful matching hat and gloves... Which would YOU rather?

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Make some mischief in a joyfully striped, machine-washable cashmere jumper.

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women having fun

brie jumper

As far as we’re concerned, the bigger the bobble the better.

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When you want to feel subtly festive, reach for this emerald-green number.

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matilda knitted dress

we sell joy in the shape of jumpers

shop womens' knitwear

kids in knitts

Knitwear to write Lapland about...

Itches are on our naughty list. That’s why all our festive knitwear is ridiculously soft and comfy as well as joyful-looking. Wrapping up warm never looked so tantrum-free.

Itches are on our naughty list. That’s why all our festive knitwear is ridiculously soft and joyful-looking.

He may look angelic, but he just put a snowball down someone’s jumper.

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Fuzzy bobbles: much more sensible than tacked-on baubles.

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Quick buy
girls playing in pjs

shop the lot

Hide gravy spills with creature-filled Fair Isle cardigans.

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snowy girls

shop girls' christmas knits

boy smiling in jumper

Fair Isle Jumper

Crochet snowman don’t melt in the washing machine. Just as well – they’re going to be seeing a lot of it.

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Goose for dinner? No no no – for decorative cardigans.

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happy baby

shop baby christmas knits

The softest in the land

mens hero


Give it up for our cashmere, merino and lambswool jumpers, all cut to perfection in merry-making colours.

If you can’t be the best behaved family – and let’s face it, who would want to be? – be the best dressed, with our Mini party styles.


cashmere crew neck jumper

Machine-washable cashmere, so you can hide all evidence of that advent calendar raid.

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Less time spent tree decorating = more time to mull wine.

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cashmere crew neck jumper

man scarf


shop cashmere

man in a jumper

bamburgh cable crew

Roll up your contrast cuffs: there are some sprouts that need peeling.

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This cable-knit jumper is as toasty as sitting on a radiator (we tested it on the left).

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shop all menswear

man hat and gloves

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Cool and cosy, it's a thing


easy delivery

Have your parcels shipped direct to your door with free delivery on orders over $150.

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Present not quite right? Don't worry – you can recieve a refund or Boden credit up to a year from purchase.

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the gift of vouchers

It's the thoughtful present that NEVER fails, available in denominations of $25, $50, $75, $100 or $250.

bring the joy

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